Japan

Japan is well known for having a super-aged society. Due to the proportion of elderly, Japan’s healthcare and pharmaceutical markets have one of the world’s highest per capita expenditures. Healthcare spends in 2020 stood at 42.2 trillion yen, mainly on hospitalisation and out-of-hospital care.

We supported Japan’s COVID-19 containment strategy through the supply of diagnostics products to a variety of stakeholders, including local governments, hospitals, public health institutes, sports and entertainment events organisers.

Yumeiro Shoes Project: Special Shoes for Children

• To uplift the lives of children with intractable diseases, we launched a new initiative, named Yumeiro (meaning “dreamy colours”) Shoes Project to encourage children undergoing treatment and give them hope for the future. This project gave young patients the opportunity to design original shoes for themselves on paper, which were then replicated onto actual shoes.

Empowering Japanese Women

• The Blue Star Project was launched to raise awareness among Japanese women about the preventability of cervical cancer and promote the importance of early screening.
• Our second initiative, W Society, launched in September 2021, will in its initial stages focus on raising awareness about the Anti-Müllerian Hormone test, a fertility test for egg count, to encourage women to proactively get tested.